About Us

About Us


JSS ATE STEP, NOIDA is India’s first TBI, started in 2000, recognized by NSTEDB in 2004. JSS STEP nurtures post ideation stage ventures, in TRL 6 and above.
With more than 180 start-ups incubated till date, 98% of the startups that we’ve supported deployed Technology as its core.
Our focus remains on trending technologies such as Electric Mobility, Smart City Tech, Clean-Tech, Health-Tech, Deep Tech (IOT, AI, ML, Computer Vision, Robotics, Drones, Blockchain, AR/VR, Quantum computing). Having such a focus has helped us to engage with mentors, corporate and investors in the same domain.

Our Vision

  • Identify, engage and hand-hold potential ideas to convert into a formal business opportunity.
  • Support founders in capacity and capability building
  • Build knowledge pool of mentors, suitable for new ventures and provide them on demand.
  • Engage with govt. departments and private investors to create a channel of their funds to reach
    deserving technology ventures.
  • Understand challenges from founders and if a pattern emerges, take them to the Govt, for
    policy intervention
  • Enable local, national, and/or global market access through connections and partnerships and
    facilitate it to its incubated ventures.

Why Us

“Your idea, execution ability and our mentoring, investment avenues make a great team”

It is proven fact that incubation of a venture helps increase its success. We at incubator know investors, have mentors, know corporate interested in working with startups, have experience and knowledge of guiding founders of how to navigate the entrepreneurial journey inexpensively and by avoiding costly mistakes.

This way we are in a p

Thrust Area of the Incubator

JSS ATE STEP nurtures post ideation stage ventures, in TRL 6 and above. Our USP is go-to-market for the businesses to take to market, usually to Corporate, Govt and NGO in India.
98% of the startups that the Incubator supported have used Information Technology as its core. Our focus on IT are technologies such as IOT, AI, ML, Computer Vision, Robotics, Drones, Blockchain, AR/VR, Quantum computing. Having such a focus has helped the incubator to have mentors and corporate who has such a focus too.
From Sep 2020, post pandemic, Incubator also supported a cohort of 10 startups in healthcare (under our Electifi-Healthcare accelerator program). Out of these, four are not using IT as part of their product
development, however, they have added value with their product for the beneficiaries, as was the needof the market.

Support & Benefits


To refine Idea, vet the Business plan and help to create a strategy

Investment Support

Seed fund support provided of upto 20-25 Lakh on a case merit basis

Investor Match-making

Enabling meetups with Angel, Venture capitalist, HNI, corporate investors, and Partners

Corporate R&D handshaking

Provide projects to technology start-up to co-create pilot and products.

GST Exemption

For 3 years from the date of incubation (<50L turnover) and no GST on Incubation charges.

Accelerator Program

Enhance your chances of success by removing the costly strategic mistakes. Investors knowing the start-ups over a longer period, de-risk their investment

Value Partnerships

over 30 partners providing value services to our incubatee startups on-demand at a discounted cost

Learning and Networking Events

Learn from industry professionals, other startup experiences, and other ecosystem partners in the events and meeting we organize

Programmes Conducted by STEP

Business Accelerator Program

Travel, Tourism, & Transportation – Sector Specific Business Accelerator Program

Mobility & Logistics – Sector Specific Business Accelerator Program

Women Entrepreneurship Development Program

Technology-Based Entrepreneurship Development Program

Global Startupreneur Program

NIDHI Entrepreneur-In-Residence Program

Incubation Program

Virtual Incubation Program

Startup-Investor meetup program

Choose-Your-Mentor Program

Design Sprints and Design Thinking program

JSS-GIZ German Cooperation Program

BIZZNESS - Student Entrepreneur Development Program

Student-Startup Hiring Program

Product Life-Cycle Management

Competency Centre

Centre for Advanced Manufacturing Technology

Entrepreneurship Development & Training

Our Team

We are trusted by more than 10,000 clients